Strategy

strategy-image_final
Strategy is in my blood. How do you separate yourself from the pack, the crowd, the followers? And, in so doing, create a lasting impression that prompts action and results in sales?

I have worked with department staff and clients to develop numerous product and company names for a variety of services. On all the branding and naming efforts, I led the decision-making team; providing strategic direction, influencing recommendations, and general project oversight. Names were created to be relevant, memorable, and sustainable. Several different designers were used to bring the brands to life in a visually impactful, meaningful, and strategic way.

Private Company Research & Discovery Report: findings and observations on existing marketing and sales landscape with recommendations for change

LEVERAGE Corporate Identity: includes management brainstorming materials and marketing plan

LSCU Corporate Identity: includes logo creative brief and branding guidelines report

HRx   |   Ventelligence   |   KNOWMORE
That’s Life & ComplyTrac
Southeastern Credit Union Foundation

Core Strong

CUSC of Alabama: includes brand refresh and marketing kit